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Free Book: How to Start an Export Business

 

How to Start an Export Business

A Step By Step Guide to Exporting

How to Start an Export BusinessThis is a practical guide featuring all the guidelines and tools you need to plan and start an export based business. The book is packed with guides, worksheets and checklists that make it easy to apply all that knowledge to your business. There is profit to be made in export. The international market is much larger than the local market. Growth rates in many overseas markets far outpace domestic market growth. And meeting and beating competitors abroad can help companies keep the edge they need at home.

Table of Contents

1. Introduction to Exporting
2. How to Plan and Start your Export Business
3. How to Sell Overseas
4. How to Research Your market
5. Export Strategy Tips and Advice
6. How to Finance Export Transactions
7. How to Prepare Your Products for Export
8. Export Pricing, Quotations, and Terms
9. Export Documentation and Shipping
10. Methods of Exporting and Channels of Distribution
11. International Trade Payment Methods
12. How to Make Contacts In Export
13. After-Sales Service In Export
14. How to Export a Service
15. Technology Licensing And Joint Ventures
16. How to Get Export Advice and Tips
17. Glossary of Import and Export Terms
18. Business Travel Tips

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Sample Content

This guide will walk you step by step through all the essential phases of starting a successful export based business There is profit to be made in export. The international market is much larger than the local market. Growth rates in many overseas markets far outpace domestic market growth. And meeting and beating innovative competitors abroad can help companies keep the edge they need at home.
There are also real costs and risks associated with export data. It is up to each company to weigh the necessary commitment against the potential benefit.

Do you need export data?: Ten important recommendations for successful exporting should be kept in mind:
Obtain qualified export counseling and develop a master international marketing plan before starting an export business. The plan should clearly define goals, objectives, and problems encountered.
Secure a commitment from top management to overcome the initial difficulties and financial requirements of exporting. Although the early delays and costs involved in exporting may seem difficult to justify in comparison with established domestic sales, the exporter should take a long-range view of this process and carefully monitor international marketing efforts.

Take sufficient care in selecting overseas distributors. The complications involved in overseas communications and transportation require international distributors to act more independently than their domestic counterparts.
Establish a basis for profitable operations and orderly growth. Although no overseas inquiry should be ignored, the firm that acts mainly in response to unsolicited trade leads is trusting success to the element of chance.
Devote continuing attention to export business when the local market booms. Too many companies turn to exporting when business falls off in the domestic market. When domestic business starts to boom again, they neglect their export trade or relegate it to a secondary position.
Treat international distributors on an equal basis with domestic counterparts. Companies often carry out institutional advertising campaigns, special discount offers, sales incentive programs, special credit term programs, warranty offers, and so on in the domestic market but fail to make similar offers to their international distributors.
Do not assume that a given market technique and product will automatically be successful in all countries. What works in Japan may fall flat in Saudi Arabia. Each market has to be treated separately to ensure maximum success.
Be willing to modify products to meet regulations or cultural preferences of other countries. Local safety and security codes as well as import restrictions cannot be ignored by foreign distributors.
Print service, sale, and warranty messages in locally understood languages. Although a distributor's top management may speak English, it is unlikely that all sales and service personnel have this capability.
Provide readily available servicing for the product. A product without the necessary service support can acquire a bad reputation quickly.

How to Plan and Start Your Export Business
The purpose of this chapter is to teach you exactly how to prepare your business to enter the international marketplace. This is a step-by-step guide that will lead you through the process of exporting your product to an international market. The worksheet is divided into sections.
Each section of the export business plan must be completed before you start the next section. After you have completed the entire worksheet, you will be ready to develop an international business plan to export your product. Once the business plan is completed, an in-depth analysis of your readiness to export can be completed.

Products/Services

STEP 1: Select the most exportable products to be offered internationally.
STEP 1: Select the most exportable products to be offered internationally.
STEP 1: Select the most exportable products to be offered internationally.
To identify products with export potential for distribution internationally, you need to consider products that are successfully distributed in the domestic market. The product needs to fill a targeted need for the purchaser in export markets according to price, value to customer/country and market demand.

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