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Jewelry Business Plan Template | Free Business Plan Software

Jewelry Business Plan Template

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Get a Professional Jewelry Business Plan Template Plus 6 Valuable Free Bonuses - for Less Than the Cost of a Starbucks Coffee

Are you:

  • Starting a new business?
  • Considering expanding your business and need a plan to raise capital from lenders or investors?
  • Wouldn't you like an easy and proven way to develop a high quality business plan?

This guide features a complete business plan template with step by step instructions on how to plan and start your new business. This fill-in-the-blanks template includes every section of your business plan, including your Executive Summary, Company Analysis, Competitive Analysis, Marketing Plan, Operations Plan and Financial Plan. This is must-know must-do information; ignore it and you stand a good chance to fail (a similar template is sold elsewhere for $69.95).

The Business Plan Template will help you figure out if your new business idea could actually be turned into a viable business, it serves as a blueprint for your successful startup. A wise man once said: "If you're not sure where you are going, you're liable to end up someplace else". Here are the strategies and techniques that will help make sure you're on the right track.

Here's how this system will benefit you:

  • Discover how to develop a business plan that will make bankers, prospective partners and investors line up at your door.
  • It will help you predict problems before they happen and keep you from losing your shirt on a dog business idea.
  • Insider secrets of attracting investors, how to best construct your proposal, common mistakes and traps to avoid.
  • Insider secrets to getting your business loan approved.
  • Detailed, simple-to-follow instructions to quickly and painlessly create your entire business plan.
  • This template was successfully field tested with numerous entrepreneurs, banks and investors.

Whether you're just getting started or you're on your way to the top, this could be the single most important investment you make in your business! The Business Plan Template could pay for itself, many times over, the first time you use it... and it's sure to spare you lots of costly mistakes every step of the way.

Get These 6 Valuable Free Bonuses (a limited time offer)

Place your order by the end of this month and I will also include instant download instructions for the following free gifts:

1. A Word Doc Version of the Business Plan Template

You get a Doc version of the Business Plan Template so you can easily edit and modify it to meet your own specific needs (compatible with most word processors).

2. A Set of 23 Excel Spreadsheets and Tables (a $10 Value)

Use it to create the financial projections, graphs and tables required for a business plan. This includes: start-up expenses, market analysis, sales forecast, personnel plan, financial projections and more.

3. Business Feasibility Study System

A complete fill in the blanks Business Feasibility Study template system. Featuring crucial things you must consider before you start pouring in your hard earned money, proven to keep you from costly mistakes when starting or expanding a business.

4. Business Financial Planner (a $40 Value)

This is an easy to use Excel based software program. It is a multi featured financial management program that will help you do the following:

* Plan and analyze your start up expenses and sales

* Perform Break-Even Point analysis

* Conduct 'what-if's analysis

* Perform financial ratios analysis

* Make a "go /no-go" decision

This is an extremely powerful financial analysis and planning tool, yet it is intuitive and easy to use. And It comes with a detailed manual allowing you to take full advantage of it even if you are a new business manager.

5. How to Improve Your Leadership and Management Skills (eBook)

This book features effective leadership and management techniques.
You'll learn:

* How to lead and manage people; powerful tips and strategies to motivate and inspire your people to bring out the best in them. Be the boss people want to give 200 percent for.

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* How to motivate your employees in the workplace.

* How to Deal with Changes in The Market - the winds of change are building, reshaping business and personal lives. Some people dig in their heels and try to resist change. Others ride the winds of change and seize the amazing opportunities it brings. Discover ten habits to recognize and maximize the gifts of change.

* How to deal with difficult employees.

* Effective business negotiations techniques.

* How to Reach Your Goals Faster - Discover the tips and techniques that will make sure you're always on the right track.

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* How to create a business environment that supports growth.

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Discover how to increase the profitability of your business - tried and tested business management boosting ideas to help you stay pointed toward profit. This book will reveal to you scores of business management tricks, secrets and shortcuts utilized by successful managers - proven to jump-start your business. You will be amazed at how simple these strategies and concepts are and how easy it will be for you to apply them to your own business or project.

Who Am I and Why I'm Qualified to Give You Business Advice

My name is Meir and I'm the creator of this business plan template toolkit. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management.

This is backed up by my own experience. In my 31 years as a business coach and consultant to businesses, I've seen practically dozens of business owners fail and go under -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this template can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time.

... And How Much Does All This Cost?

A comparable package featuring a business plan template, the bonus software and eBooks may cost you elsewhere from $60 to over $100. But here you only pay $4.99, yep, just about the price of Starbucks coffee.

Think about it, The price of this valuable toolkit is a painless drop in the bucket compared to the money you would lose without this know-how. Look at it this way... You really cannot afford not to invest in this system.

100% Unconditional Money-Back Guarantee

If you want to order, I insist you do so entirely at my risk. This package is offered through Amazon and carries amazon's standard 7 days money back guaranty. There is absolutely NO RISK on your part with this guarantee. What I mean is I want you to order without feeling you might "get taken." After all, I am a well-respected consultant and my reputation is on the line.

Therefore, I want you to order this material today... read it, use it... and if for any reason you aren't completely satisfied, you not only can cancel, you should, for an immediate refund of your purchase price. You simply can't lose.

And if you decide to cancel, the 6 bonuses are yours to keep, with our compliments, just for taking the time to respond to our offer.

Don't delay a moment longer. Place your order now!

Pay for the Template

Here's the Business Plan Template's Table of Contents:

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success
2.0 Company Summary
2.1 Company Ownership
2.2 Start-up Summary
Table: Start-up
3.0 Products and Services
4.0 Market Analysis Summary
4.1 Market Segmentation
Table: Market Analysis
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Marketing Strategy
5.3 Sales Strategy
5.3.1 Sales Forecast
Table: Sales Forecast
5.4 Milestones
Table: Milestones
6.0 Management Summary
6.1 Personnel Plan
Table: Personnel
7.0 Financial Plan
7.0 Financial Plan
7.1 Start-up Funding
Table: Start-up Funding
7.2 Important Assumptions
7.3 Break-even Analysis
Table: Break-even Analysis
7.4 Projected Profit and Loss
Table: Profit and Loss
7.5 Projected Cash Flow
Table: Cash Flow
7.6 Projected Balance Sheet
Table: Balance Sheet
7.7 Business Ratios
7.7 Business Ratios
Table: Ratios

Other Business Plan Outlines and samples that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Fast food Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Jewelry Business Plan Market Analysis Summary Sample

The market for jewelry consists of all female adult individuals, as well as some male individuals who require watch maintenance services and those who wish to purchase items for their female partners. Therefore, the market for this jewelry store is synonymous with the adult population of Morgantown, WV, in which the Suncrest Town Centre is located as well as Uniontown, PA a 45-minute ride from the store location – where the owner is based and can therefore spread the word. Furthermore, Morgantown, WV has been voted numerous times as one of the best cities to live in and will therefore attract many customers to come and visit for the day from the surrounding areas.

4.1 Market Segmentation

 [COMPANY NAME] has several distinct groups of people who will shop at the store. These specifically include couples who are either looking for a romantic present, those who seek to maintain or repair their current items of jewelry, as well as those who are shopping for themselves for a special event or an everyday item, or those who are shopping for other family members or friends.

Table: Market Analysis

Market Analysis










 Year 1

 Year 2

 Year 3

 Year 4

 Year 5


Potential Customers








18+ Population of Uniontown, PA








18+ Population of Morgantown, WV
















4.2 Target Market Segment Strategy

Paper advertising. [COMPANY NAME] aims to pursue the more conventional forms of advertising through local papers and other fashion publications in order to attract everyday customers.
Website. With the growing use of the Internet, the Web has become an indispensable tool. The [COMPANY NAME] therefore plans to have a full-service website that allows the visitor to view the store's current inventory, as well as obtain contact information. The Business will develop the site even further to allow customers to make purchases online.
Word of Mouth. [COMPANY NAME] will also plan to target its market by building up a solid reputation that will be spread to other potential customers via word of mouth.

4.3 Service Business Analysis

Competing jewelry businesses in the Morgantown area include - Kays Jewelers; Universal Jewelry; Elder Beerman; Piercing Pagoda; JC Penny's; Masman Jewelry; Jane V Jewelers.  ElderBeerman, JC Penny's, and the Piercing Pagoda are all located in mall complexes, and are all well known brands.  There are lessons that can be learned from their longevity in the business.  Though, with a larger business regional items that are popular may be overlooked with a corporate brand, thus resulting in a loss of sales opportunities.
The remaining jewelry stores listed are singular, self-owned and operated businesses.  Location, and a modern store design and layout will be the catalyst for the [COMPANY NAME]'s business growth.

4.3.1 Competition and Buying Patterns

The jewelry industry is composed of thousands upon thousands of people. Some work and distribute locally, others have national distribution systems set up. Some artists will design products for larger companies to manufacture; others will design and make the pieces themselves.
Competition takes the following forms:

  • Artists creating designs that are then manufactured on a large scale and distributed nationally. The artists might be famous enough to have their own one-name studio that they create designs and the product is made and sold under the larger company’s name. If the artist does not have national name recognition, the designers might belong to a firm that is hired to develop designs for a company who will manufacture and sell the product.
  • A company that has their own designers in-house. In this case everything is done in-house, design, marketing and wholesaling. Another variation would be in-house designers, marketers and wholesalers with the manufacturing contracted out.
  • Artists who design and make all of the pieces themselves, and then do the wholesaling or retailing themselves.
  • The buying patterns of consumers fall into typically two types: gifts and impulse purchases. A gift purchase occurs when the buyer is looking for a gift for someone, sees the jewelry piece, and then purchases it. In this case the plan is to make a purchase, it is just not known what or where that purchase will be made. The other buying pattern is an impulse purchase. Someone will be shopping, they are not in need of anything, will see the item and have to have it, buying it on the spot. One last pattern that occurs less frequently is if someone was looking for an "accessory" that would match an outfit and happens to come across the piece of jewelry and buys it. Price is oftentimes the major influencing factors on whether or not someone will make any of the above purchases.

5.0 Web Plan Summary

The [COMPANY NAME] will develop a website, which will primarily feature information regarding the Company's mission, history and inventories as well as location details and hours of operation. There will also be a 'contact information' section, where more in depth inquires will be directed to the Company's phone number. The [COMPANY NAME]'s website will also serve as a basic catalog of offered jewelry pieces and services that will be provided. 

5.1 Website Marketing Strategy

The website's marketing strategy will employ two distinct mechanisms:

  • Search engine submission: This will be most useful to people who are unfamiliar with the [COMPANY NAME], but are looking for a local jewelry supplier. There will also be searches from customers who may already know about the Company, but are seeking additional information or wanting to browse inventory online.
  • URL on all printed material: For every printed piece of material that [COMPANY NAME] will offer, the site's Web address will be listed, encouraging a visit to the site.

5.2 Development Requirements

The site will be developed upon receipt of grant funding. One person will be hired to build and maintain the site, keeping it up to date with the catalog of jewelry and services. Eventually, the site will also add an e-commerce function where customers will be able to place orders online and have items shipped directly to their homes.

6.0 Strategy and Implementation Summary

[COMPANY NAME] intends to implement the grant funding in the following ways:





Working capital


Store security




Opening supplies


Company vehicle


Store improvements










6.1 SWOT Analysis

The main strength of the [COMPANY NAME] lies in the experience the owner has accumulated over the past five years within the jewelry industry. The Company's current weakness, the lack of starting funds and working capital, can be overcome by the receipt of grant funding. Although there are certain threats from other already-established boutiques, the owner plans to overcome this by leasing a store in a central location to attract as many customers as possible as well as by offering more unique pieces of jewelry and affordable maintenance services. This will enable the Business to take advantage of current market opportunities, allowing it to double its sales by 2012.

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