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How to make it in the music business PDF
Free Small Business Templates and Tools
Here's a collection of business tools featuring dozens of templates, books, worksheets, tools, software, checklists, videos, manuals, spreadsheets, and much more. All free to download, no strings attached.
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How to Start a Music Business - Music Business PDF Book

Are you considering starting a Music Business and are in need of a music business book PDF? if yes, you'll find this free book to be extremely helpful.

This is a practical guide that will walk you step by step through all the essentials of starting your business. The book is packed with guides, worksheets and checklists. These strategies are absolutely crucial to your business' success yet are simple and easy to apply.

Don’t Start a New Music Business Unless You Watch This Video First!

Checklist for Starting a Business: Essential Ingredients for Success

If you are thinking about going into business, it is imperative that you watch this video first! it will take you by the hand and walk you through each and every phase of starting a business. It features all the essential aspects you must consider BEFORE you start a business. This will allow you to predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril!

Here’s a Valuable Free Gift for You
This is a high quality, full blown business plan template complete with detailed instructions and all related spreadsheets. You can download it to your PC and easily prepare a professional business plan for your business.
Click Here! To get your free business plan template

The Single Most Important Ingredient for Business Success

The first and most important thing you need to acquire in order to succeed in a small business is... knowledge.

Sounds exaggerated? Listen to this...

According to research conducted by Dun & Bradstreet, 90% of all small business failures can be traced to poor management resulting from lack of knowledge.

This is backed up by my own personal observations. In my 31 years as a business coach and consultant to small businesses, I've seen practically dozens of small business owners go under and lose their businesses -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work.

Conclusion: if you are really serious about succeeding in a business... If you want to avoid the common traps and mistakes... it is absolutely imperative that you acquire the right knowledge.

"Why Invent Mediocrity, When You Can Copy Genius?"

That's an excellent quote I picked up from a fellow business owner a few years back. What this means is that you should see what is working and try to duplicate Printing Business. Why go through all the trouble of inventing something new, that you don't even know will ever work, when you can easily learn from and duplicate something that has been a proven success?

[ Note: One of the BIGGEST mistakes almost all new businesses make is that they WASTE tons of valuable time, energy and money on trying to create something "new", that has never been tested or proven... only to find out later that it was a total loss. Don't make the same mistake! ]

Hi! My name is Meir. I'm the founder and president of, a successful internet based information business. I'm also the author of numerous books, mostly in the area of small business management.

I've been involved in small business for the past 31 years of my life, as a business coach, manager of a consulting firm, a seminar leader and as the owner of five successful businesses.

During my career as a business coach and consultant I've helped dozens of business owners start their businesses, market, expand, get out of troubles, sell their businesses and do practically every other small business activity you can think of.
You see, I have been there .... done it ... and bought the Small Business t-shirt! -- This free book contains techniques and strategies I've learned during my 31 year small business career.

Here's what you'll discover in the 'How to Start a Printing Business' book:

How to determine the feasibility of your business idea - a complete fill in the blanks template system that will help you predict problems before they happen and keep you from losing your shirt on dog business ideas.

A detailed manual that will walk you step by step through all the essential phases of starting your business

A complete music business PDF template. This fill-in-the-blanks template includes every section of your business plan, including Executive Summary, Objectives, SWOT Analysis, Marketing Analysis and Strategy, Operations Plan, Financial Projections and more (a similar template is sold elsewhere for $69.95).

All this and much much more.

Success Tip: Setting Goals

Good management is the key to success and good management starts with setting goals. Set goals for yourself for the accomplishment of the many tasks necessary in starting and managing your business successfully. Be specific. Write down the goals in measurable terms of performance. Break major goals down into sub-goals, showing what you expect to achieve in the next two to three months, the next six months, the next year, and the next five years. Beside each goal and sub-goal place a specific date showing when it is to be achieved.

Plan the action you must take to attain the goals. While the effort required to reach each sub-goal should be great enough to challenge you, it should not be so great or unreasonable as to discourage you. Do not plan to reach too many goals all at one time.

Establish priorities. Plan in advance how to measure results so you can know exactly how well you are doing. This is what is meant by "measurable" goals. If you can’t keep score as you go along you are likely to lose motivation. Re-work your plan of action to allow for obstacles which may stand in your way. Try to foresee obstacles and plan ways to avert or minimize them.

Click here! to download your Music Business PDF book for free

Here're other free books in the "how to start a business" series that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Here's a Sample 'Executive Summary' for a Music Business plan:

[COMPANY NAME]is an organization that produces the  [COMPANY NAME]  Interactive Festival" , an all-new high profile attraction on the Las Vegas Strip, staged, produced and choreographed live performance vignettes from Vau de Vire Society Circus Troupe, presented throughout the evening. In addition, burlesque, comedy, sideshow acts, parade, pole dancers, aerialists, fire eaters, cowgirls, bull whips, midway carnival games, street vendors, interactive attractions, cutting edge multimedia 3D visuals, DJ's and go go dancers will be spotlighted. "The  [COMPANY NAME]  - Music and Mayhem Festival" environment/esthetics will be themed around the genre of each featured musical guest (band/artist), heightening the live experience. The Company also has a unique business model, promising festival goers that no two shows will ever be alike! By offering a variety of edgy adult circus and carnival entertainment elements, cutting edge 3D visuals, live DJ's and live concert performances, " [COMPANY NAME]  -
Music and Mayhem Festival" will be unlike any other event in Las Vegas and beyond.
Enticing over 37 million visitors a year with its million-gigawatt smile and globetrotting attractions, Las Vegas is more than glitz and gambling. It is now home to hundreds of conventions and festivals, including music festivals, craft festivals, fine arts fairs and wine festivals.
The world renowned Las Vegas Strip offers a wide variety of live entertainment options including Live Music Concerts, Nightclub and Beach Side dance parties, Cabaret Showcases and of course the many Cirque de Soleil, circus production throughout the City. Until  [COMPANY NAME]  explodes onto the scene, there has not been a Vegas entertainment experience which combines all of these offerings in a single-night festival environment. The Karnival’s sole creative approach is to do just that, create an eclectic offering of Live Concert, Circus extravaganza, variety sideshows, Midway arcade and Vendors Bizarre…all taking place in an amazing outdoor beach-front environment on a single evening.  [COMPANY NAME]  – Music and Mayhem Festival is poised to set the standard and capitalize on this multi-faced niche market.
Entertainment festival market research shows that 44% of those questioned said attending a music festival was the most exciting thing they had ever done. This fever-pitch emotional high puts consumers in a much more open mind-state. They are much more willing to spend money to memorialize the occasion. The purchase of food, drink, merchandise and midway amusement is an integral part of the celebration and event commemoration.
According to a recent survey by CNN, some 5 percent of all Las Vegas tourists (1.8 million a year) cite Cirque du Soleil shows as their main reason for visiting the City. The private, Montreal-based company nets more than $100 million a year on $500 million in revenue. Today, 10 years after its opening, Mystere still generates more than $500,000 a week in profit and continues to pack in crowds every night. Without even considering the popular draw of the Karnival’s featured live music act or peripheral entertainment, If  [COMPANY NAME]  is able to lure a mere 1% of this specific circus-loving audience, gross revenues would equate to $5 million from this audience alone.
[COMPANY NAME]is seeking initial event-production funding in the amount of $350k from an investor or investors in order to produce 3-4 Karnival events of this 2011 season to take place at Mandalay Beach, Las Vegas,  [YOUR STATE]. 

1.1 Objectives

In addition to producing live Karnival events, [COMPANY NAME]endeavors to produce Film/TV programming including web and mobile digital media content for the purpose of brand promotion, broadcast distribution and licensing.
The Company believes that by entering the marketplace first and by establishing quality entertainers, it will become, and remain, a leader in the industry first domestically in the Las Vegas area and quickly Nationwide.  The Company is the first to bring this unique business model to the forefront, ready to gain recognition and entertainment industry notoriety.

1.2 Mission

 [COMPANY NAME]  combines these 2 beliefs, which is conveyed in the [COMPANY NAME] Entertainment Experience, which provides a meaningful purpose to educate, entertain and enlighten audiences and bombardment of all human senses.

      Cross Cultural Music
Music has long been a central medium for cross-cultural exchange. The cross-cultural study of music is referred to as ethnomusicology.  [COMPANY NAME]  celebrates these differences by presenting an array of cross pollinated music genres .

Expressionism was developed as an avant-garde style before the First World War. The style extended to a wide range of the arts, including painting, literature, theatre, dance, film, architecture and music.  [COMPANY NAME] ' will present entertainment from a subjective perspective, distorting it radically for emotional effect in order to evoke moods or ideas.

1.3 Keys to Success

        Keys to success for [COMPANY NAME] will include:

  • Maintain a reputable and untarnished reputation in a cutting edge and relevant entertainment industry.
  • Employ a production team, crew and talent of the highest caliber and quality while offering care and support of talent, patrons and sponsors of the festival.
  • Maintain flexibility in the choice selection of the entertainment/music genres offered in the market.
  • Flexible terms with agreements and services.
  • Absorb and digest feedback while maintaining constant interaction with staff/talent/sponsors/ associates.
  • Maintain a current global awareness of the  [COMPANY NAME]  brand.

Created and Co-Produced by Barry Summers and Mike Gaines of Karnvial Of Chaos LLC.
[COMPANY NAME]is proud to present the inaugural Music & Mayhem Festival 2011, a series of one day events, to be held August through October in Las Vegas.  There will be live concert performances featuring popular and mainstream bands.  Many featured artists are to be announced over the coming weeks leading to the  [COMPANY NAME]  events.  [COMPANY NAME] Music and Mayhem Festival will feature a full blown interactive circus from San Francisco's famed Vaud e Vire Society featuring acrobats, aerialists, fire-eaters, sideshow acts, poll dancers, cowboy girls, roving clowns, burlesque performances, midway carnival games and state-of-the-art 3D visuals.  [COMPANY NAME] -  Music and Mayhem Festival will have the last weekend festival each calendar year on Halloween such as 30 Seconds To Mars, Weezer, TV On The Radio and Vampire Weekend, which will be filmed and broadcasted YouTube on Halloween Night. 
[COMPANY NAME]  - Music of Mayhem Festival promises to be a massive concert, dance party and interactive circus of epic proportions. Performances will take place on four stages with overlapping sets featuring stunning 3D visual LED screens.  The artists appearing at the inaugural festival are diverse in scope and in sound spanning a vast variety of genres including indie rock, dance, electronica and hip hop. The common theme and guiding force behind the festival is music that gets people of all walks of life moving, dancing and having a good time.   [COMPANY NAME]  - Music and Mayhem Festival will mark the first time in which a full-fledged music festival will take place in Las Vegas,  [YOUR STATE].  

2.1 Company Ownership

The Company,  [COMPANY NAME]  LLC, is a  [YOUR STATE] State Limited Liability Corporation.  It is owned 50% by Barry Summers and 50% Mike Gaines.  Some thought has been given to filing the Company as an S Corporation in the State of  [YOUR STATE] in the future but a decision has not yet been reached.

2.2 Start-up Summary

During the start-up phase of this project, the following major events will occur, some of them simultaneously:

  • Physical pre-production costs
  • Creative staffing
  • General and administrative costs
  • Talent and added staffing for production
  • Travel and per diems
  • Truck rental
  • Office expenses
  • Payroll services
  • PR staff
  • Digital marketing staff
  • Vegas storage
  • San Francisco rehearsal space

3.0 Services

 [COMPANY NAME]  - Music and Mayhem Festival’s environment and esthetics will be themed around the genre of the featured musical guest (band/artist) of the evening, thereby heightening the live entertainment experience.  [COMPANY NAME]  is an interactive "Micro Festival" featuring fully produced and choreographed live performances from famed circus/dance company Vau de Vire Society.  Throughout the evening, guests will be immersed in an entertainment environment surrounded by burlesque, comedy, sideshow acts, marching bands, pole dancers, aerialists, fire eaters, cowgirls, bull whip masters, midway carnival games, street vendors, interactive attractions, cutting edge multimedia 3D visuals, DJ's, go go dancers and world class music concert. No two Karnival’s will ever be alike. By offering a variety of edgy adult circus and carnival entertainment elements, cutting edge 3D visuals, live DJ's and live concert performances…all at a more than reasonable cost to the consumer.
[COMPANY NAME]will also offer merchandise to festival patrons and will partner with artists and vendors alike in order to provide a vast variety of products. In addition, the Company will partner with like brands and offer sponsorship packages to add further to the production revenue streams. 
The Mandalay Bay Beach Area is alive and well when the temperature rises in Las Vegas!  Once you enter the Mandalay Beach, it will be like you're in a world separated from the Mandalay Bay. Almost everything you need is right there on the sand! The outdoor entertainment island stage located within our 11-acre beach area is unique to Mandalay Bay - 5000 Capacity and has featured such performers as Pink, Billy Idol and the Beach Boys.

Myths About Sales Techniques

Are you anxious about selling yourself and your services because of a negative view of selling? Let's bust a few myths! (Sales Techniques And Methodes, Sales Gimmick Ideas, Insurance Selling Ideas)

1. A salesperson can sell you something you don't want.

People buy to satisfy needs and wants. A salesperson may help a customer to identify their needs and wants but customers only buy when they believe the product or service they are offered will satisfy them. Selling is not about seducing or coercing the client into buying something for which they have no use or desire.

2. Successful salespeople use a lot of tricks and gimmicks.

Tricks and gimmicks are the tools of the old style salesperson. Today's buyers are too sophisticated to put up with these tactics. Tricks and gimmicks may still be used by some salespeople in some industries but these techniques are not the skills used by today's sales professional.

3. Successful salespeople are aggressive.

The best salespeople are not aggressive, by the usual definition of that word. They are self motivated, enthusiastic and personable. The irritating pushiness that the public tolerates as part of buying is the trademark of the untrained, unprofessional salesperson. Top salespeople in any field are sincere, knowledgeable, considerate, helpful and empathetic.

4. Great salespeople are born, not made.

Great salespeople are not born, they are trained. They resemble star athletes or entertainers in that they may have personality or physical traits which enhance their abilities. However desire, training, practice and experience will enable anyone to reach a successful level of sales performance.

5. Selling is something you do to people.

Selling is something you do with people, not something you do to them. A sales presentation is conversational in style. It should be comfortable, not confronting. The client needs information and looks to the salesperson for guidance and advice. The salesperson is helpful and supportive as the client considers the presentation and makes a decision.

6. Selling a professional service requires a compromise in ethics.

The salesperson is motivated only by a desire to satisfy their customer's needs and wants. Professionals always place their client's best interests ahead of their own. Trust is essential to a successful sales relationship and a professional never compromises his/her integrity to achieve success.

7. The public does not trust or like salespeople.

People do not like or trust poorly trained, poorly informed, ineffective 'salespeople'. They often share stories about unethical and pushy sales service, but in the next breath praise the experience of dealing with their stock broker, real estate agent, or car dealer. They say, "She's different, you can trust her." Today's consumer wants sales service they can trust and rely on, and they will remain loyal to salespeople who provide it.

8. To be effective in sales you must adopt a new personality.

The more open you are with your client, the more you reveal who you are, the less you try to role play an imagined sales personality, the more effective you will be. The more you share your values, feelings and experiences with your clients the more comfortable they become.

9. Marketing is replacing selling.

Selling is part of the marketing process. Sometimes, professionals use the term 'marketing' instead of selling, believing it is more acceptable. There is also a mistaken belief that marketing can replace selling and eliminate the need for direct, one-to-one customer contact. This may be true for some products or services where the salesperson acts simply as an order taker. For most products and services, however, selling is a necessary and valuable part of the marketing strategy.

10. All successful salespeople are hard closers.

Surveys show that today's top salespeople seldom spend much time on closing. Instead they focus on finding customer needs, demonstrating benefits and asking for customer feedback. The professional salesperson, after making sure his client has all the information needed to make a decision, simply asks if they would like to take the next step.

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