Assisted Living Business Plan Template | Free Business Plan Software

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Here's the Business Plan Template's Table of Contents:

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success
2.0 Company Summary
2.1 Company Ownership
2.2 Start-up Summary
Table: Start-up
3.0 Products and Services
4.0 Market Analysis Summary
4.1 Market Segmentation
Table: Market Analysis
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Marketing Strategy
5.3 Sales Strategy
5.3.1 Sales Forecast
Table: Sales Forecast
5.4 Milestones
Table: Milestones
6.0 Management Summary
6.1 Personnel Plan
Table: Personnel
7.0 Financial Plan
7.0 Financial Plan
7.1 Start-up Funding
Table: Start-up Funding
7.2 Important Assumptions
7.3 Break-even Analysis
Table: Break-even Analysis
7.4 Projected Profit and Loss
Table: Profit and Loss
7.5 Projected Cash Flow
Table: Cash Flow
7.6 Projected Balance Sheet
Table: Balance Sheet
7.7 Business Ratios
7.7 Business Ratios
Table: Ratios

Other Business Plan Outlines and samples that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Fast food Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Assisted Living Business Plan Market Analysis Summary Sample

Personal care attendants and home health aides are in high demand across the country. As people live longer and the population of older adults grows, more people will need help with the activities of daily living. According to the Department of Labor Statistics, Personal and Home Care aides are in the top 10 fastest growing occupations in the country.
At the time of the most recent United States Census Survey, the number of people in Lake Charles, LA was 71,757, with 14.7 percent of the population (10,517) in the community being 65 years and over, compared to 12.40% nationally.
According to www.city-data.com , in 2000, there were 14,778 people in Lake Charles, LA listed as disabled. Additional data indicates that Mentally-Disabled Residents (Noninstitutionalized) is highest among the age cohort 21-64 with there being approximately 640 males, and 540 females.
 One of the top industries in this ZIP code by the number of employees in 2005 includes:
Health Care and Social Assistance: Home Health Care Services (100-249 employees: 1, 50-99 employees: 4, 20-49 employees: 4, 10-19 employees: 1, 5-9 employees: 6, 1-4 employees: 1)

4.1 Market Segmentation

COMPANY NAME's customer base will be divided among the following types:

Table: Market Analysis

Market Analysis
		Year 1	Year 2	Year 3	Year 4	Year 5
Potential Customers	Growth						CAGR
Mentally Disabled (Non-institutionalized)	2%	1,180	1,204	1,228	1,253	1,278	2.01%
Physically Disabled	4%	14,778	15,369	15,984	16,623	17,288	4.00%
Total	3.86%	15,958	16,573	17,212	17,876	18,566	3.86%

4.2 Target Market Segment Strategy

COMPANY NAME's target markets include mentally and physically disabled adults. In 2000, there were 14,778 people in Lake Charles, LA listed as disabled. Additional data indicates that Mentally-Disabled Residents (Noninstitutionalized) is highest among the age cohort (21-64).

4.3 Service Providers Analysis

Personal care attendants (PCAs) help disabled, chronically ill and cognitively challenged older people. Some PCAs simply assist recently-released patients who have short-term needs. In many cases they take care of these clients in their homes. They may also provide their services in hospices or outside of the home to keep the clients involved in community activities. Their presence is often required for the elderly or physically/mentally disabled who need more help than their family or friends are able to sustain.

Personal care attendants are also known as personal and home care aides, homemakers, companions and caregivers. One attendant may have four or five clients at a time, which requires that they carefully block out their time between clients.

Job Duties
Personal care attendants offer services based on the specific needs of their clients, so their daily tasks vary. Some may do minor housework such as laundry, food shopping and meal preparation. Aides will often help clients into and out of bed, dress and undress, run errands, bathe and groom. Depending on the personal care attendant's specialty, one may also provide psychological support and instruction for their families on nutrition and medicine. Other tasks that aides perform are emptying bedpans, changing soiled bed linens and caring for disoriented patients.

Personal care attendants offer aide services to the disabled, elderly and mentally challenged. They often work in clients' homes, but may also find positions within hospitals or private practices.

Aides may also work with individuals who are developmentally or intellectually disabled. These workers are often called direct support professionals and they may assist in implementing a behavior plan, teaching self-care skills and providing employment support, as well as providing a range of other personal assistance services.
Many disabled or developmentally challenged adults are being cared for at home. Additionally, more and more older people, electing to live independent, non-institutionalized lives, are receiving home care services as their physical capabilities diminish.
As the health care system prepares to receive the 78 million strong baby boom generation the opportunities for home care are growing at an unprecedented rate. Home care is the only answer to serving the needs of these individuals to allow them to remain active and independent in their own homes and communities, which is what the vast majority of Americans prefer instead of institutional care.

According to BizStats Industry Markets Report, sales for home health care services totaled $39,912,618.

The growth of the health care industry and the aging population will both contribute to the growth of demand for personal care attendants. The need for personal care attendants will grow faster than the average for all occupations. It is estimated that the demand will grow by 28 percent from 2006 to 2016, according to the U.S. Bureau of Labor Statistics (BLS), www.bls.gov. The growing demand for in-home treatment will also contribute to the growing demand for personal care attendants. Excellent job opportunities will be available for people interested in this line of work because of modest entry requirements.

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