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Fitness Center Business Plan Template | Free Business Plan Software

Fitness Center Business Plan Template

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Get a Professional Fitness Center Business Plan Template Plus 6 Valuable Free Bonuses - for Less Than the Cost of a Starbucks Coffee


Are you:

  • Starting a new business?
  • Considering expanding your business and need a plan to raise capital from lenders or investors?
  • Wouldn't you like an easy and proven way to develop a high quality business plan?

This guide features a complete business plan template with step by step instructions on how to plan and start your new business. This fill-in-the-blanks template includes every section of your business plan, including your Executive Summary, Company Analysis, Competitive Analysis, Marketing Plan, Operations Plan and Financial Plan. This is must-know must-do information; ignore it and you stand a good chance to fail (a similar template is sold elsewhere for $69.95).

The Business Plan Template will help you figure out if your new business idea could actually be turned into a viable business, it serves as a blueprint for your successful startup. A wise man once said: "If you're not sure where you are going, you're liable to end up someplace else". Here are the strategies and techniques that will help make sure you're on the right track.

Here's how this system will benefit you:

  • Discover how to develop a business plan that will make bankers, prospective partners and investors line up at your door.
  • It will help you predict problems before they happen and keep you from losing your shirt on a dog business idea.
  • Insider secrets of attracting investors, how to best construct your proposal, common mistakes and traps to avoid.
  • Insider secrets to getting your business loan approved.
  • Detailed, simple-to-follow instructions to quickly and painlessly create your entire business plan.
  • This template was successfully field tested with numerous entrepreneurs, banks and investors.

Whether you're just getting started or you're on your way to the top, this could be the single most important investment you make in your business! The Business Plan Template could pay for itself, many times over, the first time you use it... and it's sure to spare you lots of costly mistakes every step of the way.

Get These 6 Valuable Free Bonuses (a limited time offer)

Place your order by the end of this month and I will also include instant download instructions for the following free gifts:

1. A Word Doc Version of the Business Plan Template

You get a Doc version of the Business Plan Template so you can easily edit and modify it to meet your own specific needs (compatible with most word processors).

2. A Set of 23 Excel Spreadsheets and Tables (a $10 Value)

Use it to create the financial projections, graphs and tables required for a business plan. This includes: start-up expenses, market analysis, sales forecast, personnel plan, financial projections and more.

3. Business Feasibility Study System

A complete fill in the blanks Business Feasibility Study template system. Featuring crucial things you must consider before you start pouring in your hard earned money, proven to keep you from costly mistakes when starting or expanding a business.

4. Business Financial Planner (a $40 Value)

This is an easy to use Excel based software program. It is a multi featured financial management program that will help you do the following:

* Plan and analyze your start up expenses and sales

* Perform Break-Even Point analysis

* Conduct 'what-if's analysis

* Perform financial ratios analysis

* Make a "go /no-go" decision

This is an extremely powerful financial analysis and planning tool, yet it is intuitive and easy to use. And It comes with a detailed manual allowing you to take full advantage of it even if you are a new business manager.

5. How to Improve Your Leadership and Management Skills (eBook)

This book features effective leadership and management techniques.
You'll learn:

* How to lead and manage people; powerful tips and strategies to motivate and inspire your people to bring out the best in them. Be the boss people want to give 200 percent for.

* How to Make a Good First Impression - you only have one chance to make a great first Impression! Discover the top ten strategies proven to help you make the best first impression possible.

* How to motivate your employees in the workplace.

* How to Deal with Changes in The Market - the winds of change are building, reshaping business and personal lives. Some people dig in their heels and try to resist change. Others ride the winds of change and seize the amazing opportunities it brings. Discover ten habits to recognize and maximize the gifts of change.

* How to deal with difficult employees.

* Effective business negotiations techniques.

* How to Reach Your Goals Faster - Discover the tips and techniques that will make sure you're always on the right track.

* 27 Tips to Increase the Effectiveness of Your Delegation - tactics to squeeze more out of your day with foolproof delegation techniques.

* How to create a business environment that supports growth.

6. Essential Ingredients for Business Success (eBook)

Discover how to increase the profitability of your business - tried and tested business management boosting ideas to help you stay pointed toward profit. This book will reveal to you scores of business management tricks, secrets and shortcuts utilized by successful managers - proven to jump-start your business. You will be amazed at how simple these strategies and concepts are and how easy it will be for you to apply them to your own business or project.

Who Am I and Why I'm Qualified to Give You Business Advice

My name is Meir and I'm the creator of this business plan template toolkit. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management.

This is backed up by my own experience. In my 31 years as a business coach and consultant to businesses, I've seen practically dozens of business owners fail and go under -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this template can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time.

... And How Much Does All This Cost?

A comparable package featuring a business plan template, the bonus software and eBooks may cost you elsewhere from $60 to over $100. But here you only pay $4.99, yep, just about the price of Starbucks coffee.

Think about it, The price of this valuable toolkit is a painless drop in the bucket compared to the money you would lose without this know-how. Look at it this way... You really cannot afford not to invest in this system.

100% Unconditional Money-Back Guarantee

If you want to order, I insist you do so entirely at my risk. This package is offered through Amazon and carries amazon's standard 7 days money back guaranty. There is absolutely NO RISK on your part with this guarantee. What I mean is I want you to order without feeling you might "get taken." After all, I am a well-respected consultant and my reputation is on the line.

Therefore, I want you to order this material today... read it, use it... and if for any reason you aren't completely satisfied, you not only can cancel, you should, for an immediate refund of your purchase price. You simply can't lose.

And if you decide to cancel, the 6 bonuses are yours to keep, with our compliments, just for taking the time to respond to our offer.

Don't delay a moment longer. Place your order now!

Pay for the Template


Here's the Business Plan Template's Table of Contents:

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success
2.0 Company Summary
2.1 Company Ownership
2.2 Start-up Summary
Table: Start-up
3.0 Products and Services
4.0 Market Analysis Summary
4.1 Market Segmentation
Table: Market Analysis
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Marketing Strategy
5.3 Sales Strategy
5.3.1 Sales Forecast
Table: Sales Forecast
5.4 Milestones
Table: Milestones
6.0 Management Summary
6.1 Personnel Plan
Table: Personnel
7.0 Financial Plan
7.0 Financial Plan
7.1 Start-up Funding
Table: Start-up Funding
7.2 Important Assumptions
7.3 Break-even Analysis
Table: Break-even Analysis
7.4 Projected Profit and Loss
Table: Profit and Loss
7.5 Projected Cash Flow
Table: Cash Flow
7.6 Projected Balance Sheet
Table: Balance Sheet
7.7 Business Ratios
7.7 Business Ratios
Table: Ratios

Other Business Plan Outlines and samples that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Fast food Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Fitness Center Business Plan Market Analysis Summary Sample

Even in the midst of the economic downturn, the industry has maintained steady growth, with membership rates growing consistently and profits remaining solid. Demand for gyms and health and fitness clubs will continue to rise over the next five years, as the general public becomes more health conscious and the aging population places a greater value on staying fit. Additionally, the amount of leisure time and growth in household incomes will positively affect businesses, leading operators to expand into larger facilities.

4.1 Market Segmentation

The primary targeted market consists of three main groups. These categories are: 18 to 25 year old, 26 to 32 and 33 and older. To better understand the size and break down of the local population refer to total population break down chart in topic 6.0.  Refer to the following chart as a percentage view.

Table: Market Analysis

Market Analysis

 

 

 

 

 

 

 

 

 

2011

2012

2013

2014

2015

 

Potential Customers

Growth

 

 

 

 

 

CAGR

Ages 18-25

6%

387,459

410,707

435,349

461,470

489,158

6.00%

Ages 26-32

5%

625,123

656,379

689,198

723,658

759,841

5.00%

Above age 32

4%

825,650

858,676

893,023

928,744

965,894

4.00%

Total

4.77%

1,838,232

1,925,762

2,017,570

2,113,872

2,214,893

4.77%

4.2 Target Market Segment Strategy

As indicated by the previous table and Illustration, we must focus on a few thousand well-chosen potential customers in the local community.

4.3 Service Business Analysis

The profile for fitness centers consists of the following geographic, demographic, and behavior factors:   
Geographic’s

  • The immediate geographic target is the city of Seattle.
  • A 35 mile radius is in need of the services.
  • The total targeted population is 15,800 employees.

Demographic

  • 51%:49% male: female.
  • The individual income range is $38,000-$75,000.
  • 67% of the customers are single, 33% are married.
  • For the manufacturing customers, 43% have some undergraduate course work.
  • For the corporate customers, 83% have some undergraduate coursework, 16% have undertaken graduate coursework.

Behavior Factors

  • Recognize the need to have physical activity in their lives.
  • Have incorporated some sort of exercise program in their daily/ weekly routine for the last several years.
  • Are willing to utilize fringe benefits that are offered by their employer as part of their compensation package.

4.3.1 Competition and Buying Patterns

Exercising and "working out" has become a more mainstream activity in American's lives over the last decade.  Five to ten years ago there were widespread reports about an impeding health crisis, obesity.  Americans, relative to their Western European counterparts have higher incidents of obesity.  To a large degree, this is correlated to American's unhealthy diet of fast food, and generally poor food choices, especially fried foods.  The poor diet is not the only factor however.  Americans were fairly inactive, with only 19% of people age 20-40 exercising three times a week.  Luckily, that has changed over the last 10 years.  The percentage of active people has increased to 43% as of 2008. 

5.0 Strategy and Implementation Summary

COMPANY NAME has clearly defined the target market and has differentiated itself by offering a solid solution to fulfilling its customers' needs. Reasonable sales targets have been established with an implementation plan designed to ensure the goals set forth below are achieved. 

5.1 SWOT Analysis

The following SWOT analysis captures the key strengths and weaknesses within the company, and describes the opportunities and threats facing Interior Views.

5.1.1 Strengths

  • Strong relationships with suppliers that offer credit arrangements, flexibility, and response to special product requirements.
  • Excellent and stable staff, offering personalized customer service.
  • Great retail space that offers flexibility with a positive and attractive, inviting atmosphere.
  • Strong merchandising and product presentation.
  • Good referral relationships.
  • High customer loyalty.

5.1.2 Weaknesses

  • Access to additional operating capital.
  • Cash flow continues to be unpredictable.
  • Owners are still climbing the "experience curve."
  • Challenges of the seasonality of the business.

5.1.3 Opportunities

  • Growing market with a significant percentage of our target market still not knowing we exist.
  • Strategic alliances offering sources for referrals and joint marketing activities to extend our reach.
  • Changes in design trends can initiate home updating, and therefore, generate sales.
  • Increasing sales opportunities beyond our "100-mile" target area including several smaller communities that have produced a faithful following of customers.
  • Internet potential for selling products to other markets.

5.1.4 Threats

  • The downturn in the economy has impacted gym sales.
  • Expansion of national gyms into the local market
  • Competition from a national gym; or a store with greater financing or product resources could enter the market.
  • Continued price pressure due to competition or the weakening market reducing contribution margins.

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