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Sample Printing Business Plan Doc

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Get a Professional Printing Business Plan Doc Template Plus 6 Valuable Free Bonuses - for Less Than the Cost of a Starbucks Coffee

Are you:
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This guide features a complete business plan template with step by step instructions on how to plan and start your new business. This fill-in-the-blanks template includes every section of your business plan, including your Executive Summary, Company Analysis, Competitive Analysis, Marketing Plan, Operations Plan and Financial Plan. This is must-know must-do information; ignore it and you stand a good chance to fail (a similar template is sold elsewhere for $69.95).

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You get a Doc version of the Business Plan Template so you can easily edit and modify it to meet your own specific needs (compatible with most word processors).

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Use it to create the financial projections, graphs and tables required for a business plan. This includes: start-up expenses, market analysis, sales forecast, personnel plan, financial projections and more.

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This is an easy to use Excel based software program. It is a multi featured financial management program that will help you do the following:

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Who Am I and Why I'm Qualified to Give You Business Advice

My name is Meir and I'm the creator of this business plan template toolkit. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management.

This is backed up by my own experience. In my 31 years as a business coach and consultant to businesses, I've seen practically dozens of business owners fail and go under -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this template can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time.

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Here's the Business Plan Template's Table of Contents:

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success
2.0 Company Summary
2.1 Company Ownership
2.2 Start-up Summary
Table: Start-up
3.0 Products and Services
4.0 Market Analysis Summary
4.1 Market Segmentation
Table: Market Analysis
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Marketing Strategy
5.3 Sales Strategy
5.3.1 Sales Forecast
Table: Sales Forecast
5.4 Milestones
Table: Milestones
6.0 Management Summary
6.1 Personnel Plan
Table: Personnel
7.0 Financial Plan
7.0 Financial Plan
7.1 Start-up Funding
Table: Start-up Funding
7.2 Important Assumptions
7.3 Break-even Analysis
Table: Break-even Analysis
7.4 Projected Profit and Loss
Table: Profit and Loss
7.5 Projected Cash Flow
Table: Cash Flow
7.6 Projected Balance Sheet
Table: Balance Sheet
7.7 Business Ratios
7.7 Business Ratios
Table: Ratios

Other Business Plan Outlines and samples that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Fast food Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Printing Business Plan Market Analysis Summary Sample

The market for printing is worth an estimated $168 billion nationwide according to the 2009 Printing Industry of America (PIA) report and projected to grow an average of 5% per year. The 2010 print markets will mirror the growing but slowing economy. Total US print shipments should grow around 5% to approximately $171 billion. This rate of growth in print shipments is slightly below the growth in total US economic output not adjusted for inflation, reflecting the transition of the printing industry from a growth industry to a mature industry. However, this should allow plenty of opportunity for printers with an additional $8.2 billion in printing shipments. Approximately 2% of the growth in print shipments is expected to reflect price increases, leaving around 3% real growth.
Dublin is a suburban city of the East (San Francisco) Bay region of Alameda County , California , United States . It is located along the north side of Interstate 580 at the intersection with Interstate 680 , roughly 10 miles (16 km) east of Hayward , 6 miles (9.7 km) west of Livermore and 25 miles (40 km) north of San Jose . The nearest major metropolitan area is that of Oakland , approximately 25 miles (40 km) to the west-northwest on Interstate 580. Because of this, Dublin is known as a "crossroads" of the Bay Area.  The population was more than 46,000 according to the state of California's 2008 estimates and by 2030 it will grow to 75,900. Dublin is home to the headquarters of Sybase, Inc and Arlen Ness , and is home to major financial services, Washington Mutual Bank and Franklin Resources.
As of 2010 there were 50,000 people, 9,325 households, and 6,508 families residing in the city. The population density was 2,381.3 people per square mile (919.2/km²). There are about 9,872 housing units at an average density of 784.3/sq mi (302.7/km²). The racial makeup of the city was 62.30% White , 10% Black or African American , 0.50% Native American , 10.20% Asian , 0.30% Pacific Islander , 5.26% from other races , and 3.88% from two or more races. 13.50% of the population was Hispanic or Latino of any race.
There were 9,325 households out of which 35.4% had children under the age of 18 living with them, 56.9% were married couples living together, 9.1% had a female householder with no husband present, and 30.2% were non-families. 21.3% of all households were made up of individuals and 2.8% had someone living alone who was 65 years of age or older. The average household size was 2.65 and the average family size was 3.13.
In the city the population was spread out with 21.0% under the age of 18, 9.3% from 18 to 24, 44.1% from 25 to 44, 21.0% from 45 to 64, and 4.6% who were 65 years of age or older. The median age was 34 years. For every 100 females there were 111.2 males. For every 100 females age 18 and over, there were 112.4 males.
The average income for a household in the city is $101,550.  Males had a median income of $77,605 versus $48,116 for females. The per capita income for the city was $29,451. About 1.9% of families and 2.9% of the population were below the poverty line , including 3.2% of those under age 18 and 3.2% of that age 65 or over.
Across the world, over 45 trillion pages (2005 figure) are printed annually.  In 2006 there were approximately 30,700 printing companies in the United States, accounting for $112 billion, according to the 2006 U.S. Industry & Market Outlook by Barnes Reports . Print jobs that move through the Internet made up 12.5% of the total U.S. printing market last year, according to research firm InfoTrend/CAP Ventures.
COMPANY NAME most important group of potential customers is executives in larger corporations. These are marketing managers, general managers, and sales managers, sometimes charged with international focus and sometimes charged with market or even specific channel focus. They do not want to waste their time or risk their money looking for bargain information or questionable expertise. COMPANY NAME understands their target market and will use several tools to keep the company focused on that market.

4.1 Market Segmentation

The printing industry is separated into the following market segments with the following anticipated growth:


Electronic Prepress

10%

Manuals

 8%

Direct Mail

10%

Marketing/Promotion

13%

Quick Printing

 6%

Catalogues

 5%

Packaging

 6%

Coupons

 4%

Inserts

 7%

Labels

 4%

Trade Binding

 4%

Business Forms

 4%

Business Communications

 6%

Annual Reports

 2%

Books

 6%

Magazines

 5%

Traditional Prepress

(negative 3%)

COMPANY NAME handles all business printing needs, the company's focus and expertise will be towards the larger scale, full color promotional and marketing pieces and moving into advertising and publication industries. The ability to source more effectively and job specifically allows COMPANY NAME to offer a much more competitive rate for each individual circumstance. The company's ideal product focus will be providing its advertisement customers with all of their printing needs as well.  Customers for this product include, marketing and advertising firms, manufacturing, retail, and restaurant.

Table: Market Analysis

Market Analysis

 

 

 

 

 

 

 

 

 

2010

2011

2012

2013

2014

 

Potential Customers

Growth

 

 

 

 

 

CAGR

Northern California Customers

5%

678,210

712,121

747,727

785,113

824,369

5.00%

U.S.A. Domestic Customers Other and Overseas

3%

117,949

121,487

125,132

128,886

132,753

3.00%

Total

4.71%

796,159

833,608

872,859

913,999

957,122

4.71%


4.2 Target Market Segment Strategy

There is already a sense of segment strategy in the way we define COMPANY NAME target markets. The company is choosing to compete in the small to medium size business segment which we define as 10 to 200 employees with sales ranging from $250,000 to $5 million and printing expenditures of between $5,000 and $30,000.
COMPANY NAME is not averse to doing business outside the domestic United States range; however, the marketing and sales efforts are directed within the State of California. COMPANY NAME believes that this segment of the market would not always use an advertising/marketing agency yet would need the services of a printer instead of doing their own in-house work.
The company's strategy revolves around "partnering" with clients. The smaller customer is likely to produce their own printed materials and larger customers tend to use the services of an agency. Medium size companies have the need for more professionally produced printing while not having the established budget to substantiate hiring an agency. The goal is to provide an exceptional level of service while saving the company's customers money.

4.3 Industry Analysis

The printing industry operates in an environment where a myriad of forces work on costs, prices, product demand and supply. Paper prices, electricity costs, labor conditions, and capital costs impact the bottom line, while changes in new printing technologies, emerging advertising media, new ways of conducting business, and the strengths of the print buying industries all impact the top line. Although there has been a softening of the economy in general, the printing industry is not as discretionary as other market segments.

4.3.1 Competition and Buying Patterns

In printing, cost and service are the two key areas. Sales efforts within the industry are generally sparse. Most quick and small commercial printers rely on Yellow Pages advertising and referrals in lieu of a direct sales effort; most are not truly full service printers; most rely on name recognition. Touch Plate, Inc. also feels that 80% of customers are willing to try alternative sources for their printing needs because there is a general lack of quality service to support the continued patronage of existing clientele.
As a service-centric business, COMPANY NAME will strive to maintain existing customers with high quality service while educating them in additional services and products. Printing in general is not sales-centric as it is a necessary business expense. Therefore, most printers rely on customers coming to them. By going to the customer and/or businesses, COMPANY NAME can capture a lion's share of the existing printing purchases. 

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