Film Business Plan Template Free | Film Marketing Plan Template

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Here's the Business Plan Template's Table of Contents:

1.0 Executive Summary
1.1 Objectives
1.2 Mission
1.3 Keys to Success
2.0 Company Summary
2.1 Company Ownership
2.2 Start-up Summary
Table: Start-up
3.0 Products and Services
4.0 Market Analysis Summary
4.1 Market Segmentation
Table: Market Analysis
4.2 Target Market Segment Strategy
4.3 Service Business Analysis
4.3.1 Competition and Buying Patterns
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Marketing Strategy
5.3 Sales Strategy
5.3.1 Sales Forecast
Table: Sales Forecast
5.4 Milestones
Table: Milestones
6.0 Management Summary
6.1 Personnel Plan
Table: Personnel
7.0 Financial Plan
7.0 Financial Plan
7.1 Start-up Funding
Table: Start-up Funding
7.2 Important Assumptions
7.3 Break-even Analysis
Table: Break-even Analysis
7.4 Projected Profit and Loss
Table: Profit and Loss
7.5 Projected Cash Flow
Table: Cash Flow
7.6 Projected Balance Sheet
Table: Balance Sheet
7.7 Business Ratios
7.7 Business Ratios
Table: Ratios

Other Business Plan Outlines and samples that may interest you:

Agriculture Assisted living Auto repair Bakery Bar Beauty salon Bed and breakfast Bookkeeping Boutique Bowling alley Carpet cleaning Car wash Catering Cattle farming Charity Cleaning Coffee shop Computer repair Construction Consulting Convenience-store Cupcake Daycare Dental Dog daycare Ecommerce Electrical Embroidery Engineering Farm Fashion Fast food Film Financial advisor Fitness center Flower-shop Food Food truck Franchise Frozen yogurt Furniture store Gas station Goat farming Grocery store Gym Hairdressing Hair salon Ice cream Insurance agency Interior design Internet Internet cafe IT Jewelry Landscaping Laundromat Laundry Law firm Magazine Manufacturing Microbrewery Motel-hotel Music Nightclub Nonprofit Nursery Online-retail Photography Pizza Plumbing Poultry farming Preschool Printing Private investigator Pub Real-estate Resort Restaurant Retail School Security company Service Software Spa Sports-bar Startup Supermarket Travel agency Trucking Vegetable-farming Website

Film Business Plan Market Analysis Summary Sample

4.0  Market Segmentation

Please note that the numbers of the population are being represented in the millions for both the [Country]n and United States target markets. 

Table: Market Analysis

Market Analysis
		Year 1	Year 2	Year 3	Year 4	Year 5
Potential Customers	Growth						CAGR
[Country]n Division	1%	155	23,980	26,138	28,490	31,054	276.39%
Domestic Division	1%	312	786	817	850	884	29.75%
Total	187.62%	467	24,766	26,955	29,340	31,938	187.62%

For Corporate Sponsors:

1. Create a "gotta have it" campaign.  Marketing efforts need to focus on a) introducing a specific brand of cellular phone or service through advertising channels by sponsoring [Your Movie]   and b) telling movie viewers and future customers why they and their friends all need one.
2. Emphasize service and quality. Especially as this is a fairly new product to be launched into the market, customers need to know that large Corporations and companies will not only cherish their business, but also recognizes the serious concerns faced by the ongoing multiple oil spills severely affect the [Country]n Delta.

For [Your Production Company] 

1. Generate the humanitarian effort for directing focus in to the focused and general region.
2. Achieve international awareness of the longstanding environmental issues in the Delta.
3. Debut a first time premiere groundbreaking filmmaking account of the region, which will showcase great talents, writers, directors and actors portraying vibrant and excellent storytelling.

5.1 Competitive Edge

By consumer organizations supporting the groundbreaking film, [Your Movie]  , companies will be showing that they care for the environment and for the people affected in these areas. They will be genuinely trying to give back to the society.    Royal Dutch Shell executives defended their much-criticized operation in the Niger Delta before Dutch lawmakers in January of 2011  but said the company will not pay compensation for pollution caused by sabotage and vowed to fight a $100 million fine imposed by a [Country]n court for a 40-year-old oil spill.

Sponsors should feel compelled to sponsor [Your Movie]   rather than spend the marketing budget on regular TV and other media outlets. [Your Production Company]  .’s goal is to manufacture and distribute 1million DVD copies to the general public.  An average of four or more persons live in a household, so early estimates are that over 4 million people will see the sponsors advertisements, logos and offers of services and products available.  Currently, DSTV and HiTv have subscribers base of 400,000 and over 200,000 respectively in [Country].  This means that sponsors will have the opportunity to reach a much wider audience advertising their service and/or products by partnering with the ground-breaking film [Your Movie]   which evidently supersedes the prospective audience through general media and mainstream outlets.

In addition, the prestige and privilege of associating with a premiere first-of-its-kind project in [Country] where Nollywood and Hollywood actors share the screen in what is definitely the biggest movie telling this story close to everyone’s heart.  This alone will also have a great impact on participants' new and residual sales revenue.

5.2 Marketing Strategy

In [Country]:

1. Build relationships and partner with primary [Country]n consumer service and product companies and corporations for mutually beneficial results - to reach as many people as possible with not only the film's message and mission along with alerting the public of offered consumer services and products.
2. Have the movie screened in all movie theatres in [Country].
3. Have a free copy of the DVD of the film in every household for all citizens of [Country] to see.
4. Emphasize service and quality while building a referral basis through business partnerships.

In United States:

1. Emphasize excellent filmmaking represented by the people of [Country].
2. Emphasize the global cause while building relationships.
3. Focus on [Your Movie]   being screened for award consideration in the "Best Foreign Film" category.
4. Focus licensing and distribution representation for further spread the word of the film's global message and mission.

5.3 Sales Strategy

[Your Production Company]  . plans to partner with domestic and worldwide corporate sponsors in order to form a mutually beneficial relationship.  By opening up all channels of possibilities, the Company can achieve great success in getting as many as possible to see the film [Your Movie]   and hear its cause.  In return, all sponsors will get worldwide exposure of their products and/or service.  [Your Production Company]  . feels that this strategy cannot fail as the outcome will be a win-win situation for all parties involved.
Below are the various packages available for different levels of sponsorship:
SILVER - 15,309,269 [Country]n Naira/$100,000 USD
For a sponsorship of $100,000, the Company will get prominent placement on an insert inside of 1,000,000 DVDs of the film, which will be handed out for free. 
GOLD - 38,273,172 [Country]n Naira/$250,000 USD
A GOLD sponsor will get what if offered in the SILVER package and also will receive advertising exposure at all events promoting and marketing the film.
PLATINUM - 76,546,345 [Country]n Naira/$500,000 USD
A PLATINUM sponsor will get what is offered in the GOLD package and also have their company commercial run before the movie is played on the DVD.
DIAMOND - 153,092,690 [Country]n Naira/$1,000,000 USD
A DIAMOND sponsor will be one of very few exclusive sponsors that will be prominently displayed on the front cover art of 1,000,000 DVDs handed out for free, receive advertising exposure at all events promoting and marketing the film, will have their company commercial of choice run before the movie is played on the DVD release, will have the right to hand out free DVDs of the film in conjunction with their product or service as a gift AND will have scrolling text at the bottom of the screen every 15 minutes of the movie stating, "this free promotional DVD is brought to you courtesy of [YOUR COMPANY NAME]".

5.3.1 Examples of Industry Specific Tailored Packages and Agreements

TELECOM COMPANIES
Package deals could include what [Your Production Company]  . would like to refer to as the “[Your Movie]   SIM Pack” which will assign a user a phone number to activate a new user’s account. [Your Production Company] would like to cater to the many different needs of the Company, however, the goal is to include a SIM pack in every copy of the 1 million free DVDs distributed to the public.  This provides an excellent branding tool for both the feature film and any telecom company involved in this evolutionary concept and project.
[Your Production Company]  . estimates that this would increase sales by 38% for participating telecom companies.  In addition, if telecom companies offered a raffle cash prize drawing by new customers as a result, this would drastically increase the incentive for additional customers to join and utilize new services and products offered.
The SIM card could be partnered with a free copy of [Your Movie]   on DVD.  This would be mutually beneficial as this would not only circulate the awareness and showmanship of the feature film; it would provide initial sales and countless long-term residual income for the service provider – Your Company.

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